Julian Barratt has leant his voice to another advertising campaign, this time in the shape of O2, the mobile network.
The campaign marks a new approach for the brand, which it hopes will show a lighter, more enthusiastic side of the company ahead of its 4G launch. The ‘Be More Dog’ campaign aims to highlight the possibilities of its technology that it says encourages customers to “live more, do more and be more”. The TV ad was produced by advertising agency VCCP, famous for their long-running meerkat campaign.
Whether Julian is taking over as the permanent voice of O2 remains to be seen. One of his predecessors was fellow-professional Yorkshireman, Sean Bean.
You can view the new TV ad by clicking on the image below: